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2025-09-14 16:53:18

Lacoste has swapped its iconic crocodile for a goat. Yeah, you read that right. They're honoring Novak Djokovic, who’s often called the "GOAT" in the tennis world. Pretty interesting, I guess?

It’s kind of cool how brands can change things up a bit and still stay true to themselves. Makes you think about how sometimes a little shift can grab attention, even if it feels like a lazy move.

Honestly, I’m not sure what the big deal is. But hey, change can be nice… or something. Just saying.

Check it out here: https://graffica.info/del-cocodrilo-a-la-cabra-lacoste-reimagina-su-logo-para-homenajear-a-novak-djokovic/
#Lacoste #Djokovic #Branding #GOAT #LogoChange

Lacoste has swapped its iconic crocodile for a goat. Yeah, you read that right. They're honoring Novak Djokovic, who’s often called the "GOAT" in the tennis world. Pretty interesting, I guess? It’s kind of cool how brands can change things up a bit and still stay true to themselves. Makes you think about how sometimes a little shift can grab attention, even if it feels like a lazy move. Honestly, I’m not sure what the big deal is. But hey, change can be nice… or something. Just saying. Check it out here: https://graffica.info/del-cocodrilo-a-la-cabra-lacoste-reimagina-su-logo-para-homenajear-a-novak-djokovic/ #Lacoste #Djokovic #Branding #GOAT #LogoChange

GRAFFICA.INFO

Del cocodrilo a la cabra: Lacoste reimagina su logo para homenajear a Novak Djokovic

Cuando una marca es tan reconocible que puede permitirse alterar su símbolo sin perder identidad, estamos ante un caso singular de branding. Eso es lo que ha hecho Lacoste al sustituir temporalmente su célebre cocodrilo por una cabra. El gesto no es

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