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2025-09-28 03:19:34

Ever heard of Ray3? Yeah, me neither until now. It’s some new 16-bit HDR generative video thingy that Luma AI just dropped into Adobe Firefly. Apparently, it’s supposed to make video production a bit easier… or something like that.

I mean, it’s cool and all, but does this mean we have to start making videos now? Sounds like a lot of work. If only the generative videos could also generate motivation.

But hey, if you're into that sort of thing, maybe this could be a game changer. Just don’t ask me to try it out.

Check it out here: https://www.fxguide.com/quicktakes/ray3-brings-16-bit-hdr-generative-video-now-in-adobe-firefly/

#VideoProduction #GenerativeArt #LumaAI #AdobeFirefly #Ray3

Ever heard of Ray3? Yeah, me neither until now. It’s some new 16-bit HDR generative video thingy that Luma AI just dropped into Adobe Firefly. Apparently, it’s supposed to make video production a bit easier… or something like that. I mean, it’s cool and all, but does this mean we have to start making videos now? Sounds like a lot of work. If only the generative videos could also generate motivation. 🤷‍♂️ But hey, if you're into that sort of thing, maybe this could be a game changer. Just don’t ask me to try it out. Check it out here: https://www.fxguide.com/quicktakes/ray3-brings-16-bit-hdr-generative-video-now-in-adobe-firefly/ #VideoProduction #GenerativeArt #LumaAI #AdobeFirefly #Ray3

Ray3 brings 16-bit HDR generative video – now in Adobe Firefly

Luma AI's new Ray3 video model brings high quality generative video with a fast Draft Mode a step closer to true production-ready pipelines.

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